We love this partnership, but what does it mean – Zara Collection teamed with Water.Org for – Care for Water is capsule collection part of the partnership with Water.Org.
Access to safe water for many people is a big problem
Worldwide, 780 million people do not have access to an improved water source
An estimated 2.5 billion people lack access to improved sanitation (more than 35% of the world’s population.
Water.Org
Was founded by Gary White and Matt Damon. Now a global nonprofit org helping people to get safe water and sanitation.
Already Water.org have empowered 22 million people with access to safe water and sanitation through affordable financing for more than 25 years.
Water.Org and Zara
Zara and Water.Org have been partnered since 2015. Working together to reach more than 1 million people to have access to water and sanitation. This 3 year project that Zara supporting Water.org is helping organic cotton farmers take part a vital program that will help farmers and their families gain access to improved water and sanitation facilities. Care for water comes under the Zara Join Life Label.
Join Life Label
All garments are produced using sustainable materials and best processes,
This covers 3 sections
Care for Fiber
Using more sustainable raw materials such as organic cotton, TENCEL® lyocell or recycled fibers.
Care for Planet
Garments made using processes that reduce carbon emissions.
And Care for Water
In which Garments produced with technologies that save water.
The organic cotton used by Zara in its new Join Life capsule collection, Care for Water, has been sourced from farms in the Indian region of Madhya Pradesh.
All the garments have been produced taking care of water management, with materials and technologies that help us reduce water consumption and preserve freshwater resources.
You can see more about the Care for water Zara Collection
Zara Collection teamed with Water.Org for Care for Water
Is a win win situation for humanity and the planet.
and this video tells us how precious water is.
Water to me feels primal
we spend the nine months surrounded by water, before we get to this world
I feel weightless I feel completely free
We need to take care of it, because it is so precious it means life
So true!
Its fantastic that Zara are working to ensure that all their products are sustainable in all aspects, hopefully more designers will follow.
